Stop running your business inside your own head.


Bring me the pricing wobble, difficult client, half-formed offer, visibility block or business decision you’ve been circling for weeks.

Twice a month, you’ll get direct access to my business strategy and identity coaching, so you can decide faster, back yourself properly and build a professional organising business that actually matches your ambition.

 £555 for three months of group coaching

Six live group hot-seat coaching calls

Ongoing access to the Pro Organiser Academy community

The next live coaching call is Thursday 15 October at 1pm UK time.

I WANT A SEAT IN THE ROOM
 
I WANT A SEAT IN THE ROOM

 You can be surrounded by people and still feel completely alone in your business.

 

There’s no colleague at the next desk to ask whether your new price is wildly ambitious or still far too low. Nobody in your real life quite understands why one awkward client message has hijacked your entire afternoon, or why you’ve spent three days debating an idea that sounded brilliant in the shower.

So you sit inside your own head with it.

You rewrite the caption. Delay the decision. Talk yourself out of the opportunity. Then open Instagram and find another organiser who appears to be fully booked, effortlessly confident and inexplicably launching something from Santorini.

Comparisonitis arrives wearing a blazer and pretending to be business strategy.

But trying to work everything out alone doesn’t only feel lonely. It slows your business down.

Every decision you spend three weeks circling delays the point at which you can learn from it. Every price you keep too low costs you money. Every piece of content you water down makes it harder for the right client to understand why she should choose you.

You’re capable. You’re ambitious. You’re not asking to be rescued.

You’d just quite like to stop being the strategist, coach, cheerleader and entire board of directors inside your own head.

 

Welcome to The Inner Circle

 

The Inner Circle is my three-month group coaching membership for professional organisers who want direct access to my coaching as they build, fill, refine and grow their businesses.

It isn’t another course to complete, and it isn’t a networking group full of promotional posts and tumbleweed.

It’s where you bring the real business questions, decisions and identity blocks happening now, and receive expert coaching on what will actually move you forward.

During your three months, you’ll have:

  • Two live hot-seat coaching calls with me every month
  • Six coaching calls across your full term
  • The opportunity to submit questions before a call
  • Access to every recording from your term
  • Ongoing access to the Pro Organiser Academy community

Your investment is for three months of direct group coaching with me.

Your access to the POA community doesn’t disappear if you later decide not to renew your coaching.

I WANT A SEAT IN THE ROOM

You do not need more information. You need better perspective.

 

You’re not short of things you could do. You could post more, network more, rewrite your website, create a new package, start an email list, finally understand Pinterest or sacrifice a small goat to the Instagram algorithm.

The problem is knowing what matters for your business, right now.

And sometimes, if we’re being honest, you already know what matters.

You know the price needs to change. You know the offer needs to be simpler. You know you need to send the email, post the content, hold the boundary or finally act on the idea you’ve been discussing for six months.

But it is very easy to renegotiate a commitment that nobody else knows you made.

The Inner Circle gives you somewhere to make the decision, say what you’re going to do and return with something more useful than another excuse.

A course can give you the roadmap. It cannot respond to the enquiry sitting in your inbox, tell you whether your particular offer is positioned properly or spot when the strategy is perfectly sound but your confidence has collapsed the moment you need to sell it.

That requires context. Conversation. An experienced pair of eyes. And sometimes somebody who will lovingly point out that the issue is not your pricing strategy at all. It is the version of you who still believes she has to make herself cheaper to be chosen.

You do not need to know everything. You need somewhere reliable to bring what you cannot see clearly from inside it.

 

The support that changes how you run your business...

 

The most useful support isn’t another answer to collect. It’s a repeated cycle that helps you make stronger decisions until stronger decisions become how you naturally run your business.

1. Strategic perspective

We cut through the noise, work out what’s actually happening and identify the decision or action that matters most now.

2. Identity-level coaching

We look beneath the practical question at the belief, self-concept or pattern affecting how you price, market, sell and allow yourself to grow.

3. Accountable action

You leave with a clear next move, not six more ideas to think about.

There is a room to return to, a coach who knows what you said you wanted and considerably less space to keep moving your own goalposts.

4. Collective insight

You learn from the coaching happening around you while building relationships with organisers who can share experience, advice and opportunities.

Strategy helps you decide what to do. Identity work changes the woman making the decision. Accountability closes the gap between knowing and doing. Community means you don’t have to do any of it in isolation.

For three months, you have somewhere useful to take it...

This isn’t passive access to a portal. It’s six opportunities to put the real decisions, problems and patterns affecting your business in front of someone who can see what you cannot.

The Inner Circle isn’t one-to-one coaching at a suspiciously enormous discount.

It’s a different level of access for a different level of support.

Choose The Inner Circle if:

You want my coaching on the decisions and blocks happening inside your business, you’re happy to be coached in a group and you can take what we uncover and implement it independently.

You’ll have direct access to my coaching twice a month, but you won’t have private access to me between calls.

Choose one-to-one coaching if:

You want a completely bespoke strategy, private voice-note access, detailed sales copy review, feedback between sessions and my eyes much more closely on your business for the full three months.

The Inner Circle gives you a seat in my coaching room.

One-to-one coaching puts me inside your business with you.

What could three months of better support change? 

It might look like:

  • Finally raising the price you already know is too low

  • Turning a vague service into an offer people immediately understand

  • Responding to enquiries without overexplaining, discounting or panicking

  • Holding a client boundary without spending the rest of the day wondering whether you were horrible

  • Knowing which business priority deserves your attention and which shiny idea can wait

  • Posting content that sounds like you and gives the right client a reason to act

  • Recovering from a quiet week without deciding your entire business is doomed

  • Acting on the opportunity while it is still an opportunity

You will still have to make the decisions and do the work.

The difference is that you won’t have to waste three weeks trying to see something that a good coach could help you see in twenty minutes.

The room is new. The coaching inside it isn’t.

The first Inner Circle call has now taken place, and the organisers on it told me how helpful they found it.

We took the real questions, decisions and blocks happening inside their businesses and turned them into clear next moves. That is exactly what this room exists to do.

The Inner Circle may be new, but the coaching behind it isn’t. The professional organisers below have worked with me through private coaching and Pro Organiser Academy programmes.

The level of access was different, but the combination of business strategy, identity coaching and industry-specific support is exactly what I bring into The Inner Circle.

"I decided to start coaching with Amy because she knows exactly what it’s like to grow a Pro Organising business and what the specific challenges are. I felt ready to level up, both in myself and my business, but I wasn’t sure what to prioritise as I was seeing so much conflicting generic business advice.

Amy immediately cut through the noise and helped me to see the way forward, broken down into achievable steps. Not only did she show me the right path for me, but she also (and most crucially) helped boost my confidence to take those steps as a true CEO. I restructured my packages and reconsidered my target audience. She helped me to see that I was putting off my dreams and playing small with my ‘busy work’.

She understands business, people and pro organising so having her coach me was like turbo charging my business. Her approach is direct, honest and considered. If you’re thinking about working with Amy, go for it 100%!"

- Becky, White Space Pod

 


 

"I had clients, but I didn’t truly believe my business was viable. My self-esteem was low, I had major imposter syndrome, and I kept comparing myself to other professional organisers. I wanted to work more virtually but had no idea how to make it happen.

Working with Amy has been truly transformational. My mindset has completely shifted. I now believe in myself (most days!) and that I can create a successful business if I put in the work. My confidence and self-worth have grown enormously. Even my husband has noticed the change!

On a practical level, Amy has taught me how to build my website, create a 1:1 decluttering programme, and take steps towards my vision.

Amy is amazing. She understands my business, she “gets” me, and she always over-delivers. If you’re considering working with her, just do it, you won’t regret it."

- Nina, The Organised Pod

 


 

More from the women I’ve coached...

I know this industry because I built my businesses inside it.

 

I built a five-star professional organising business and became fully booked in my first 12 weeks, without television, press, PR or a mysterious benefactor handing me a client list. I then built Pro Organiser Academy into a six-figure online education business and have coached hundreds of professional organisers through starting, growing and scaling theirs.

I know the practical side because I have done it. I also know that the perfect strategy is fairly useless if you do not believe you are worth the price, keep hiding from visibility or sabotage every good idea the moment it asks you to become someone new.

My coaching combines the practical what-to-do with the identity work that makes you actually do it. I will encourage you, challenge you and tell you the truth when the truth is more useful than another reassuring nod.

This is for you if...

 

> You’re already running a professional organising business and have the foundations in place. 

> You know enough to be creating more success than you currently are, but you’re not consistently implementing what you know. 

> You want expert coaching on the decisions, challenges and opportunities happening inside your business now.

> You want accountability that gets you out of your own head and into action.

> You’re open to looking at the beliefs, habits and identity behind what you are or aren’t doing.

> You’re prepared to attend the calls, bring your questions, be coached and actually use the answers.

This is not for you if...

 

> You’re still deciding whether professional organising is the right career for you. 

> You need a complete, step-by-step roadmap. One of the POA programmes will suit you better and includes three months inside The Inner Circle.

> You need bespoke strategy, private voice-note access, sales copy review or close support between sessions. That is one-to-one coaching.

> You expect me to answer personalised coaching questions inside the POA community.

> You want to buy access, disappear for three months and call that progress.

> You want your business to change without being willing to change what you’re doing.

Join now and bring your first question to the next live coaching call on Thursday 15 October at 1pm UK time. 

Join The Inner Circle

 

Your investment is one payment of £555 for three months of group coaching.

That includes six live hot-seat coaching calls with me, the opportunity to bring your own questions, access to every recording from your term and ongoing access to the Pro Organiser Academy community.

The community remains available to you if you leave. What you’re paying for is your three-month seat inside the coaching room.

Your membership automatically renews at £555 for another three-month term unless you cancel before your renewal date.

We’ll email you two weeks and one week before payment is taken, and you can cancel directly inside Kajabi. No awkward breakup email or explanation required.

Join The Inner Circle

£555

THREE MONTH COMMITMENT

Renews at £555 every three months unless cancelled.

I WANT A SEAT IN THE ROOM

A few things you might be wondering...

The woman building a serious business doesn't need to prove she can do it alone.

 

She knows when to trust herself, and she knows when the smartest move is to borrow the perspective of someone who can see what she cannot.

She doesn’t treat support as evidence that she’s incapable. She treats it as evidence that she’s invested in where she’s going.

You’re allowed to want a room where your ambition makes sense. A place to ask the question before it becomes a three-week spiral. People beside you who understand the business, and a coach who can see both the strategy and the version of you required to make it work.

If you’re ready to stop proving you can do it alone and start building the business you know you’re capable of, come inside.

 

I WANT A SEAT IN THE ROOM